We want you to know our deep, dark secrets about advertising. That's why were posting them right here to this blog. Yes, they won’t be secrets anymore, but that's the point. We want to share our knowledge, insight and news with the world. Information is free.
Think of this as less "Dear Diary" and more as Omni’s personal tidbits about marketing.
GM Crossovers, Chevy Sonic
GM sales show that sales are up for their crossover vehicles, 46% for the Equinox and 59% for the Terrain.
Chevrolet will begin an advertising campaign for the Sonic starting October 15th. The campaign will be targeting young buyers. As part of the "Let's Do This" campaign, the sonic will bungee jump from a 10 story structure and skydive in Arizona.